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Walmart will never work with Apple Pay due to the high commission
Launch of the new Apple Pay looking forward users “apple” technology worldwide. When Apple in September announced the establishment of the payment service, a California corporation described the concluded agreements with Visa, MasterCard and American Express, as well as with the banking company Citi, Chase and Wells Fargo. Despite their support, Apple faces a serious obstacle to the development of its service. Some retail stores abandoned plans to cooperate with Apple Pay.
In particular, the management of a large US retail chain Walmart does not consider the feasibility of implementing a payment service Apple. The reason for refusal, as it became known, is in the high commission on transaction processing of Visa and MasterCard. California giant is not going to make changes to the system of charging fees for money transfer, but rather doing everything to save her.
Instead, Apple Pay at Walmart supported CurrentC – main rival Apple in contactless transactions. Pay through this technology is more profitable for retailers than the purchase with a credit card. In addition, it allows you to track your purchase history and build a marketing strategy on this basis. Apple Pay, by contrast, seeks to provide the client with maximum privacy.
CurrentC not delights of market experts. The system is considered to be less comfortable and less secure. Like other contactless payment technologies that exist in some countries, it is based on a scan QR-codes. Essentially, this type of transaction for many years. Their safety can not be named, because the label with the code is theoretically possible to re-stick with one commodity for another.
Meanwhile the company and Bed Bath & Beyond, department stores Sears, Kmart and Belk, brands H & M and Coach, grocery chain Publix and restaurants Chipotle, Pizza Hut and KFC also plan to soon introduce in their establishments accept payments via Apple Pay. Coffee house chain Starbucks sells for your application compatible with Apple Pay, but at the same time has no plans to establish its outlets NFC-receiver for receiving payments from the iPhone and Apple Watch.
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